The message you planted may have been subliminal. I saw the book at Barnes and Noble and for some reason was drawn to it!

For the price of three dumb magazines I have learned a great deal!

The current Hollywood Writers strike is about this very issue. Writers want a portion of Studios online revenue. But the studios say they don’t know how to track revenues made online.

As a marketer it’s critical to be able to determine which efforts are bearing fruit.

I’m guessing people that can provide the metrics down to the KW level, may be able to get good jobs working for the online divisions of major studios.

Thanks for the input. I’ll add your suggestions to my list.

I tried posting from Notepad and am getting the same issue as you have. There are some formulas I could put into the spreadsheet, but I think they’d be kind of a pain in the ass for users to use.

Not a very elegant solution to the problem, but probably the easiest I have found so far is to paste out of Notepad into Word, then out of Word into Excel. That should keep the quotes intact. I’m sure there has to be something better, so I’ll keep working on it, but hopefully this helps for now.

Pede

I am pasting from Notepad. I’ve tried it six ways from Sunday and it works fine except for the phrase match. Really strange.

BTW - I am then copying and pasting into AdWords Editor (v4)

On the other hand, this is really cool of you to post this sheet.

Another thing that would be good addition is if the sheet allowed you to Specify a campaign name so that the output could simply be uploaded into the keywords section of AdWords editor and it would then create the campaign, ad groups, bids, etc in one swoop.

Just a thought. This would be somewhat similar to Affiliate Radar if you’ve ever used it. Their campaign converter that creates keyword tracking URLs is probably the most useful part of that program.

JL

Are you getting the phrase match problem when pasting into the spreadsheet or when pasting into Adwords? If it is when pasting into the spreadsheet, what program are you pasting from? I have not gotten that problem when pasting from the spreadsheet to Adwords. Let me know and I’ll see what I can do to help.

I’ve got some posts coming up over the next several weeks that will hopefully take care of both of the items you are looking for. Just trying to work out some of the kinks from my hacked together version to get something a little more user friendly. Any other features that would help you out?

Pede

Either that or a way to include the adgroup in the tracking.

That would rock. I’d pay for something like that.

Am I missing something?